Essential AI Fluency: Next Chapter Positioning

 
Show Me What I Leave With

For executives, founders, and entrepreneurs who've already built something real — and are now designing what comes next on their own terms.

Not "learn AI." Become AI fluent.

Design your next chapter in an AI world.

Implement the leading AI models as your advisory table with you in the leading chair. 

Leave with clarity, a body of work, and a system you can run as an executive or as a founder.

WHY NOW.

The ground is shifting. You feel it.

Worker anxiety about AI is at an all-time high. Visibility is being automated. Leverage is being repriced. And speed is being redefined by tools that don't sleep, don't negotiate, and don't need benefits.

Here's what's actually happening:

  • The market is quietly benchmarking everyone's value against a $20 subscription.
  • Institutions are using AI to optimize for their goals — not yours.
  • The gap between "positioned" and "replaceable" gets thinner every quarter.
  • And the people who figure out AI while figuring out what's next? They're not waiting for permission.

You don't need more hype. You need a way to think, move, and build.

"Susan Hearn is a brilliant unicorn who sits at the intersection of culture, technology, creativity, and human potential.  She stays ahead of technology, social trends, and emerging AI developments while always staying grounded in human insights and connections." 

Esi Eggleston Bracey, Former Chief Growth & Marketing Officer, Unilever Advertising Hall of Fame, Class of 2026

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IS THIS FOR ME?

If this sounds like you, you're in the right place:

  • You've built something real — a career, a company, a reputation — and you're ready to figure out what's next. Whether that's a bigger role, a new lane, a venture, or something you can't name yet.
  • You're willing to use AI as a thinking partner, not a shortcut.
  • You want your positioning to match the level you actually operate at — or the level you're building toward.

This is probably not your lane if:

  • You want a prompt pack or a list of AI tools to copy-paste.
  • You're looking for someone else to do the thinking for you.
  • You want to automate your way out of doing the work.
"As the owner of a global public strategy firm that operates in high-stakes environments, staying ahead of transformative technologies like artificial intelligence is not optional. It is essential to how we think, lead, and scale.
Susan did not simply show me how to use AI tools. She expanded the way I think about artificial intelligence entirely. What began as a desire to deepen my proficiency quickly became a complete shift in perspective."

Rachel Noerdlinger, Award-winning Media Strategist & Partner at Actum

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You've Built the Career. Now Build What's Next.

The Next Chapter Positioning Track gives you a system to build real AI fluency and figure out your next move — at the same time. You learn AI as you figure your next out. That's the design.

THOUGHT →

WORD →

ACTION

Three modules.

One complete system.

THOUGHT

Gather Strategic Intelligence

Work through six AI platforms to analyze your background, your strengths, your market, and what's next — from every angle.

WORD

Transform Intelligence Into Communication

Turn your findings into messaging that lands — your value story, your talking points, the language that makes people lean in.

ACTION

Deploy Your Advisory Cabinet

Build AI tools trained on your intelligence — strategy, messaging, creativity, and decisions — that work alongside you long after the track is done.

“I was already using AI, but knew I was only scratching the surface. Susan introduced me to different platforms, helped me understand each one’s personality, and showed me how to customize them to my voice, tone, and style. Today, I run a trifecta of Chat, Perplexity, and Claude — with Gemini and Gamma layered in — pressure-testing one AI against another. So now I don’t just use AI. I run a system.”

Orlena Nwokah Blanchard, Founder, Award-winning Global Marketing Thought Leader 

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The Journey Modules & Lessons 

Essential AI Fluency: Your Next Chapter Positioning

  1. WELCOME! Start Here...

    3 lessons
    1. Welcome to Your Next Chapter Positioning Track
    2. Before We Begin
    3. Your AI Mirrors
  2. THOUGHT: See Clearly

    9 lessons
    1. Welcome to Executive Positioning Thought
    2. Career Intelligence: Extract What Makes You Valuable
    3. Build Your Frameworks
    4. Stress Test Everything
    5. Market Validation: Test Your Strategy Against Reality
    6. Receiver Intelligence + Creative Expansion
    7. The Great Integration
    8. Your Operating System
    9. Hear Your Story.
  3. WORD: From Intelligence to Language

    10 lessons
    1. Welcome to Executive Positioning WORD
    2. Professional CV
    3. LinkedIn Profile
    4. Leadership Bio
    5. Speaker Platform
    6. Advisory One-Pager
    7. Pitch Framework
    8. Your Voice DNA
    9. Build and Test
    10. Hear Your Positioning
  4. ACTION: Make It Happen.

    11 lessons
    1. Welcome to Action
    2. Skill #1: The Identity Reflector
    3. Skill #2: Market Intelligence Lead
    4. Skill #3: Strategic Partner
    5. Breathe.
    6. Skill #4: The Receiver's Lens
    7. Skill #5: The Adversarial Strategist
    8. Pause.
    9. Agent #6: Network & Relationship Strategist
    10. Skill #7: The Engagement Menu
    11. Mission Control
  5. Mission Complete. What's Next?

    1 lesson
    1. Next Chapter Complete. What's Next?

TIME EXPECTATION

This is not a weekend bootcamp. Plan for focused work over several weeks, at your own pace.

You're not learning prompts. You're building AI fluency — by doing real work on your actual next chapter.

Most people have a $20 subscription they barely touch. You're building a system of AI tools that actually know your thinking, speak your language, and work alongside you.

By the end of The Next Chapter, you'll have:

Positioning chaos → Clarity

A body of work built by you, with AI — your value story, your market position, and a clear picture of what's next. Not for your company. Not for your industry. For YOU.

Scattered → A Portfolio

Every asset speaks the same language — your bio, your messaging, your pitch — and it all sounds like you actually said it. Consistent, sharp, and finally aligned.

Reactive → Fluent

You're not guessing which tool to use anymore. You have AI working alongside you — cross-checking, pressure-testing — and you decide what moves forward.

Expertise → Operational

Your positioning isn't a document sitting in a folder. It's running — publishing, scouting, prepping, and protecting your lane while you live your life.

How Is This Different? 

THIS ISN'T PROMPT SCHOOL.

Most AI training teaches you to produce — write faster, post faster, copy what's working for someone else and scale it. You get speed. You get volume. And you get output that could have come from anybody.

But here's what none of that solves: who are you, and what comes next?

This is the opposite. You're not copying someone else's playbook. You're uncovering your own. Six platforms. Your actual situation. Patterns, blind spots, and value you couldn't see because you were too close to it.

One path gives you content. This one gives you clarity.

"A year ago, I'd barely scratched the surface of AI — a little ChatGPT, a little Gemini, and no idea where to go next. Susan pushed me to dig in, and what I found surprised me: how natural the interaction could be, how much depth was possible, and how much you have to stay sharp about what's wrong or biased. Now I move confidently across platforms, know what to hand off and what to verify, and I'm always experimenting."

Adaora Udoji, Executive Operator & Advisor | Emerging Tech, Portfolio Ops & Strategy Execution

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TOOLS YOU'LL EXPLORE

Turn your documents into patterns you can't see alone

Build structured models and systematic analysis

Challenge your thinking and find blind spots

Validate with current data and cited sources

Bring AI into Word, Excel, and the tools you already use

Explore unexpected angles and imaginative scenarios

Clone your voice for audio content that sounds like you

Create a professional video with your AI avatar

Step-by-Step Set Up Instructions

Get fluent with the platforms and creative tools.

Your purchase includes Essential AI Fluency: Platforms, Creative & Systems — setup, safety, and fluency across the leading AI platforms and creative tools.

If you'd rather jump in and figure it out as you go, schedule a Power Session with Susan when you get stuck. That works too.

WHO IS SUSAN HEARN

I'm Susan Hearn. I've been walking with technology since the 5th grade in the heart of Silicon Valley — seeing what's next before it arrives and building with it while everyone else is still deciding whether it's real.

I went on to work with BET Networks, the CROWN Act, National Action Network, and Fortune 500 brands you've heard of. But by 2007, I was commercializing AI — and later advising brands in rooms you don't get invited to on social media strategy before most companies had a playbook. When ChatGPT dropped, I wasn't learning. I was adding it to the arsenal.

I chose a different path when everyone else was safely in corporate. And the power players who've known me for years — the ones who watched me walk in this space long before they got here — they all say the same thing: she's walking in her purpose.

I love working with them. And I love working with the people I serve.

I'm not here to make you dependent on me. I'm here to make you dangerous on your own.

“I had good ideas, but my business plan was all over the place with no real focus or target audience. What surprised me was how seamlessly Susan pulled together skills, experiences, and existing networks that I hadn’t considered to help me rebrand and elevate my business. Now I actually have a clear format and blueprint with step-by-step actionable targets to execute my business plan and become profitable. She also helped me see the ways AI technology could automate and assist in specific facets of my business. To say I'm grateful is an understatement. I'm empowered, focused, and excited to see the plan she helped implement come into fruition. "

Miracle Jackson, Owner & Founder of Elite Society Events LLC.

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YOU'RE NOT SURE YOU TRUST AI?

You're not wrong to feel the way you do.

Most people are more concerned than excited about where this is headed — worried about jobs, power grabs, creativity, mental health, and even whether we're training ourselves to stop thinking.

This isn't a pep rally. It's a containment strategy.

The Essential AI Table Method is built on three assumptions:

  • AI is here, whether we like it or not.
  • Institutions will use it to optimize for their goals — not yours.
  • You deserve tools and structure that keep you from becoming collateral damage.

You don't have to like AI to use it — briefly and precisely — to protect your time, your positioning, and your next move.

AI is here. While it is, let's quietly make sure it doesn't eat your career, your margins, or your sense of self.

HOW THIS REFRAMES AI FOR YOU

  • AI as mirror: to see your patterns, positioning gaps, blind spots, and leverage points more clearly than you can on your own.
  • AI as shield: to protect your lane and your time as the landscape shifts under you.
  • AI as infrastructure: to codify how you think and operate, so you're less dependent on any one platform or employer.

"This course, particularly the positioning, is like therapy. It’s a lot to unwrap, and you have to sit with it for a period of time. And then move to the next phase."

 Janel Merritt, C-Suite Executive| Energy Director | Board Member | Guest Lecturer | Diversity & Inclusion Advocate

I'm Ready

YOU'LL FEEL THE SHIFT IMMEDIATELY. READY?

Essential AI Fluency: Next Chapter Positioning

The transformation. Applied to YOUR situation.

Everything in THOUGHT → WORD → ACTION, focused on one question: What's your next move — and what makes it valuable? You leave with a body of work, a messaging suite, visibility assets, and AI tools trained on your intelligence.

Investment In Yourself

Next Chapter Self-Paced

$697

You'll Learn at Your Own Pace

  • The Next Chapter Track — The full methodology applied to YOUR situation
  • BONUS: Foundation THOUGHT, WORD & ACTION AI tool — platform + creative tool fluency
  • AI Council Skills MD files(custom-built, trained to lock in your intelligence after the track) 
  • Master Documents: Findings, Creative Assets, Deployment 
  • Lifetime access
  • Does not include cost of AI tool subscriptions
I'm Ready

Next Chapter + Private Coaching

$2,497

Guided Sessions

Everything above, plus:

  • 3 private 90-minute sessions with Susan
  • Which tools make sense for your situation, positioning review, asset refinement, and deployment support
  • For people who want a strategist in the room — not a search engine
Start With Coaching