Widsom led. Teen energy. Future-focused.
The College Admissions Game Has Changed.
College admissions isn't what it used to be. Perfect grades? Not enough. Great test scores? Cool, but that's not everyone's path. Amazing extracurriculars? Nice, but there's more to your story than activities.
(crickets)
Real talk: while you were perfecting that GPA, some B-student just got into your dream school because they knew how to position their story strategically in this post-affirmative action world.
(leans back with arms crossed)
And honestly? Good for them. They figured out the new game.
Let's be clear. Here's the real tea.
(sits forward with renewed energy)
You already have what it takes: authentic experiences, real passions, genuine growth stories, and YOUR unique perspective on the world.
Now imagine combining all that with the right tools and strategy. Imagine walking into senior year knowing EXACTLY how to tell your story in a way that makes admissions officers stop scrolling.
That's not just getting ready for college. That's stepping into who you're meant to be.
Introducing
College Clicks
College Clicks is a comprehensive college success system combining live support with expert workshops to position your student for acceptance, funding, and future success.
Think of it like...having the ultimate advisory board for your teenager's future.
But instead of just talking about college prep, we're actually BUILDING the skills, applications, and presence that get results.
(raises eyebrow with a smile)
No overwhelming college counselor meetings. No generic "follow your passion" advice. No family stress about "are we doing enough?"
No pressure to figure this out alone either.
Just today's tools and proven strategies made doable. With real experts. Supporting real families. Building real results that work for college applications, scholarship interviews, and yes, life after graduation too.
(nods with certainty)
Let's get into it.
I'm Bringing the Much-Needed Realness to the College Application Process.Â
Who Am I?Â
With over 30 years in marketing, I've cracked the code on what works. But here's the real talk: I was a teenager once too, trying to figure out my path. I know what it feels like when you're not sure how to show people who you really are.
Now I teach strategic positioning to executives and students ready to own their story. If you're curious about my personal path, my story’s right here.
(gentle point toward the link, like inviting you to sit down for tea)
My Wisdom Collective
College success requires more than just digital positioning - it takes funding strategy, financial wisdom, and voice confidence. So I brought together the coolest aunties I know - women who are each operating in their pure zone of genius and want to share that flow with your family.
Each brings decades of mastery in their specific zone. Each speaks your language. Each is the cool auntie your student actually wants to learn from.
Here's your dream team of cool aunties, each of us in our zone of genius:
Susan Hearn
Digital Positioning & AI Mastery
I'm in my zone when I'm making technology simple and strategic for brilliant people. I'll help your student master AI and digital positioning from my sweet spot - where tech meets authenticity without the overwhelm.
Robin Henry
College Funding & Application Strategy
She's in pure flow when she's connecting families to money and opportunities others miss. Twenty-seven years of education expertise meets her natural gift for finding the funding path that actually works for your student.
Dotty Davis
Financial Reality & Money Planning
She's in her genius zone breaking down complex financial concepts into real-world sense. Thirty years of teaching experience flows into helping students make smart money decisions that support their dreams instead of crushing them.
Adaora Udoji
Voice Coaching & Media Presence
She's operating from decades of commanding attention at the highest levels - CNN, PBS, NYU. Her zone of genius? Teaching your student to find their authentic voice and speak with confidence that feels natural, not performed.
Who Is This For?
Class of 2026
The time is now! Some key deadlines may have already passed. Don't panic! Let's get your plan in action now!
Class of 2027
You are right on schedule. This course will walk you all the way through next summer's planning and fall's application seasons.Â
Class of 2028
Your next two years will go fast, but you'll be ahead of the game, lining up school prospects and your funding options along the way.Â
Class of 2029
It is never too early to begin this process. You'll gain knowledge with every step and learn smart ways to structure your plan.
The PhilosophyÂ
We Don't Do Generic College Prep.
(sits back with quiet confidence)
Look, we've all seen the college prep industrial complex. Expensive consultants who promise the world. Generic essay workshops. SAT boot camps that cost more than a semester of college.
You've watched families stress, spend thousands, and still feel like they're missing something crucial.
(counts off matter-of-factly)
Here's what we believe: Your student doesn't need to become someone else to get into college. They need to become the BEST version of who they already are - digitally, academically, financially, and personally.
What we're doing is called COMPLETE POSITIONING.
Making sure colleges, scholarship committees, and future opportunities can see your student's full value - not just their test scores.
(looks directly at you with conviction)
Because here's what we know after decades of combined experience: Students who get into their dream schools AND thrive there aren't just the ones with perfect grades. They're the ones who know how to tell their story compellingly, apply strategically, plan financially, and speak confidently.
It's not about perfection. It's about preparation.
Our Method
Our Method:Â
Soft Skills Meets Digital Tools
(leans back with knowing smile)
Look, we didn't invent this wisdom. Cool aunties have been helping their people navigate life's big moments since forever.
(gestures as if adding flavor)
We just brought that energy to college prep. Same authentic student, just guided by women who've been there, done that, and want to see you win.
 The Offering
Digital Positioning & AI Mastery
With Susan
YOU'LL LOG OFF WITH:
-
AI tools that actually help with school and applications
Essays and personal statements that sound authentically YOU -
A website and digital portfolio that makes you look accomplished
-
Social presence that gets noticed by the right people
-
Confidence to show up online without feeling performative
The moment:Â When you realize you're not just applying to college, you're strategically positioning yourself for success.
College Strategy & Funding
With Robin
YOU'LL LOG OFF WITH:
- Insider knowledge on application strategies that actually work
- Scholarship and funding sources others don't know about
- Strategic school selection based on fit AND financial reality
- Application organization that prevents senior year panic
- Networks and connections that open doors throughout college
The moment: When you realize you're not just applying to college - you're strategically positioning yourself for success.
Financial Reality & Planning
With Dotty
YOU'LL LOG OFF WITH
- The real math behind high-visibility careers (not just the highlight reel)
- How to calculate what you actually keep after taxes, agents, and expenses
- Budgeting tools that work whether you're behind-the-scenes or in spotlight
- Financial planning strategies for any career path you're considering
- Smart money decision-making skills before the pressure hits
The moment:Â When someone asks "How are you going to make money doing that?" and you can break down the actual numbers.
Voice & Presence Mastery
With Adaora
 YOU'LL LOG OFF WITH
- Self-awareness tools that help you understand and leverage your natural strengths
- The ability to show up authentically without second-guessing yourself
- Confident storytelling that connects with any audience
Professional communication skills that work online and in real life - Camera presence, video creation skills, and scripting templates for authentic content or any content you create
The moment:Â When you speak up in any situation, IRL or URL, and think "That felt like the real me - confident and clear."Â
Here's What to Expect
Learn Your Way
Master the modules on your schedule (yes, between homework and everything else), then jump on live Q&As when you actually have questions. We've got you.
 Bite-Sized VideosÂ
Clear, focused lessons that teach you what you need. Watch, learn, then ask the experts what you're still confused about.
 Templates + PromptsÂ
 Flexible Schedule Â
Evening and weekend sessions that work with your family's actual life - not some mythical perfect calendar.
Expert Q&As
Ask the real questions and get straight answers from experts who've been there, done that, and want to see you win.
 ADHD-Friendly Â
lear steps, no overwhelming sessions, gentle pacing. Whether you're ADHD, anxious, or just tired of adults talking AT you - we've got you.
This is the college advantage that will set you apart.
What You'll Need
Listen, we'll keep costs low with free tools whenever we can. If you're under 18, your parents need to say yes to accounts and any purchases. Oh, and these tools aren't for kids under 13.
 AI Tools
ChatGPT, Gemini, Claude, and others as your thinking partner to help you organize your thoughts and tell your story clearly. Free versions work great, upgrades $0-20/month give you extra magic.
(Parents: Potential upgrade costs $0-20/month.)
LinkedIn Â
Your professional grown-up profile that doesn't make you cringe and actually gets you noticed by colleges and internships. Completely free and kinda necessary these days, so might as well make it good.
Free to use. Paid upgrades available, but not required.
Website Builder
Website Builder: Squarespace or Wix drag-and-drop templates - no coding required, just clean results that make you look official.
Free to build, but to actually launch, you'll need a domain ($10/month) and hosting ($16-25/month).
(Parents: Budget around $30-$40/month for website hosting.)
CanvaÂ
Make graphics that look like you hired a designer (you didn't) for everything from social posts to presentation slides. Free plan does plenty, premium features $10-15/month if you want to get fancy.
(Parents: Optional premium features $10-15/month.)
Computer & Zoom
Pretty basic - you need a computer that works, decent Wi-Fi, and Zoom (free). Update your operating system before we start, or things could get weird and nobody wants that.
Tech Support
What Happens When You Say Yes
(sits across from you, eye to eye)
Instead of a stressful college application experience, you get:
Digital Strategy Mastery
(Students become pros, parents watch confidence grow)
Master AI and technology for authentic self-expression, not performance anxiety. Go beyond social media posts to create a strategic digital presence that attracts opportunities and makes admissions officers remember you positively.
Insider Application Knowledge
(Not blind hope and endless worry)
Students stop guessing what colleges want. Parents, stop wondering if you're missing something crucial. Go beyond basic application advice to get strategic guidance that turns applications into powerful positioning tools.
Smart Money Conversations
(Reality-based planning, not wishful thinking)
Students learn what careers actually pay and cost before choosing majors. Parents make informed financial decisions about college choices. Go beyond wishful thinking to create realistic plans supporting your family's future.
Confident Communication Skills
(Parents: Watch them become who you knew they could be)
Learn authentic confidence for college and internship interviews, presentations, and campus visits. Use scripting templates to create compelling videos. Go beyond nervous energy to master genuine communication.
The Transformation?
Students move through college applications with purpose instead of panic. Parents sleep better knowing your family has expert guidance through every step.
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Schedule Time & Flow
Look, your family's got a life.
(squints at family calendar)
Work. Sports practice. SAT prep. That college visit you keep rescheduling. Probably while trying to keep everyone fed and on track for graduation.
So we've made College Clicks work around YOUR family's chaos, not the other way around. Each cohort moves through the same expert guidance, the same transformation, and the same results, just at times that work for real families.
 Here's how we roll:
Wednesday Evening Q&As - 7pm ET Mid-week momentum when students have processed the modules and parents are available to support. Perfect for "wait, I have a question about this" moments.
Monthly Sunday Deep-Dives - 3pm ET Weekend sessions for bigger picture conversations when the whole family can breathe and focus without school pressure.
Self-Paced Modules Available 24/7 Because senior year schedules are unpredictable, and learning happens when it happens - not when the calendar says it should.
Your Reality, Our Flexibility Whether your student is cramming between AP classes and volleyball practice, or you're squeezing this in between work calls and dinner prep - we get it. The system adapts to your life, not the other way around.
Don't Just Take My Word For It
From rising seniors to college freshmen reflecting back - these are students who took the leap, did the work, and transformed how they show up in the world.
"I came into this thinking I was boring and had nothing special to say. Susan helped me see that my experiences - even the weird ones - actually made me interesting. My essays went from generic to memorable, and I got into schools I thought were out of reach."Â - Maya K., now at USC
"The website part seemed scary at first, but it ended up being my favorite thing we built. Having a place to showcase my projects and interests made me feel so much more confident during interviews. Plus, my mom keeps showing it to everyone!"Â - Jordan T., now at Northeastern
"Susan doesn't just help you write better - she helps you think better about yourself. I went from not knowing what to major in to being able to explain exactly why my chosen field excites me. That clarity changed everything."Â - Alex R., now at Morehouse
"The AI tools were game-changing for someone like me who gets stuck staring at blank pages. But what really helped was learning how to position my story. I stopped trying to be who I thought colleges wanted and started being confidently me."
- Zoe L., now at NYU
"I was skeptical about 'positioning' for teenagers. But watching my son go from mumbling about his goals to confidently explaining his plans? Totally worth it."Â - David K., Parent of USC Student
"Susan took the stress out of college applications for our whole family. My daughter went from scattered to confident, and learned skills she'll use forever."Â - Maria S., Parent of NYU Student
FAQ's From Real Families
(Just Like Yours)
I've tried other courses. Will this be different?
What if my industry is different/weird/niche?
What if I'm not techy at all?
Do I have to know AI?
What do I need to participate?
Do I have to join every live session?
Can I switch vibes and times after we begin?
What if I don't know where I'm headed yet?
How much time will this actually take?
What's your refund policy?
It's Time. You're Ready.
You know that feeling when you see someone your age already crushing it - clear about their goals, confident in interviews, getting into amazing schools? And you're sitting there like, "I could probably do that... if I knew how."
(raises eyebrow)
Yeah. I see you.
Look, you're not starting from zero here. You've lived at least 17 years, learned things, grown through challenges, discovered interests. You have a story.
(sets down cup)
I'm not promising you'll suddenly know everything about your future. But you'll walk away knowing how to talk about yourself in a way that makes people listen.
It's a start. A really good one.
Get On the Waiting List